The anticipation surrounding Shake Shack’s Brooklyn debut was apocalyptic. Shake Shack became DoBro’s alliterative technique of choice. And just about everyone I knew couldn’t wait to stop talking about Five Guys, and move on to Shake Shack. Even the *vegetarians* were OK to patronize this place “for the fries”, really? Let’s just be honest, nothing heralds gentrification quite like Shake Shack, and for many of us, this will finally be the validation on the ROI we’ve all been talking about. It’s practically our civic duty as investors in the area to patronize Shake Shack, and so we took our hungry stomachs and did just that.
While I was expecting the place to be pretty packed (it was), the perfectly crisp rippled fries (they were), and the symphony that is the Shake Shack burger with “special sauce”, I hadn’t expected to run into every non-ethnic person that was living in Dobro. Really. You won’t find them directly next door at Wendy’s, no. If I hadn’t known better I could’ve sworn that I was NOT in Brooklyn let alone next to the Fulton Mall for all the diversity I saw. It was disturbing on multiple levels. Homogenous clientele or not, Brooklyn Fare beware, there’s a new spot for the burgeoning Flatbush foodie.














































































